Wait, let’s make this clear from the beginning: it’s not that we dislike social networks (on the contrary, we love them!), but CircleMe is not properly defined as one, even though often people think of us first and foremost as [yet another] social network on the market. Sure, we have some nice social network features, which are always important in a digital platform today… but we are something else. Frankly, we are more than that!
CircleMe was architectured in such a way to provide significant value to a user even if she/he would choose to be ‘alone’ on the platform. We are certainly aware of the increasingly popular ‘social needs’ of the digital age, and yet we know that keeping some time for yourself is also a very precious thing for our wellbeing.
Let’s face it, from time to time, some moments alone can be pretty enjoyable… like the beautiful ‘pet’ in the image above is proudly showing us. 😉
Sure, CircleMe has some very nifty features related to connecting users on the platform and enabling you to stay in touch with such Circlers, who now are in the hundreds of thousands all around the globe (nope, not millions yet!). The connecting feature we introduced (i.e., the “Trust” button) was done to increase the potential for accessing interesting and relevant content, as you gradually start relying on other people to scout good content for you. This is what is called “social recommendation” or sometimes “social filtering“, and it’s something we like as a concept and certainly continue to invest on.
Furthermore, on CircleMe you can send messages to other Circlers, or even tag people on interesting content you want them to notice (to do that, in a comment area simply start typing with the symbol “@” and then the user’s name you want to tag).
Yet, CircleMe was not born to substitute itself to Facebook, Twitter, Instagram or Snapchat… real kings and queens of social networks. Those networks know how to keep people in touch with one another, and so we let them do the job while we focus on something else! 😉
We created CircleMe with one objective in mind: to make you enjoy the web more and more, by personalizing your digital content experience based on your unique interest profile (i.e., a personal magazine, a personal calendar, a personal map, and so on…). Hence, either you use CircleMe while connecting and chatting with friends and interesting people, or in total isolation, the purpose remains the same. We want to be your go-to-place for articles, news and any type of content that is relevant for you!
Here below is a little example of what we mean by creating a “personal magazine” for you (or, in this case, for a person who likes LEGO, photography, Science, Surfing, Formula 1, Buddhism and some other particular things ;)).
A sample of CircleMe’s personal magazine look&feel
Based on this bold statement (i.e., “we are not a social network”), the intriguing consequence is the realization that on CircleMe you can get the benefit of the platform even if you never connect with a single user. Yeah, that’s a bit of a twist, we know.
Now, nothing against you ‘trusting‘ some very interesting Circlers on the platform, but so you know, you’ll get its benefits and value even if you want to keep things for yourself.
Now, having made this point clearer… time to explore this digital world, you lone wolf! 😉